※：ad:tech appearance count
- Atsuko Kobayashi New
- e'quipe, LTD.
- SUQQU Marketing Department OMO/CXM Manager
Joined organic cosmetics company in 2009 and worked in sales promotion planning and product development, and engaged in the launch of the brand's EC.
Joined e'quipe, LTD. in 2020 and promoted CX improvement projects such as introduction of SUQQU's digital membership, EC renewal, staff review and LIVE commerce.
Currently, in the OMO-CXM team responsible for improving the customer experience at OMO, I am focusing on customer development, improving the EC purchase experience, and supporting in-store experiences from the digital domain.