19th - 20th, October 2023
@ TOKYO MIDTOWN & THE RITZ-CARLTON
※：ad:tech appearance count
Takaaki Hasegawa 2
Sales Planning Department Manager
Joined FANCL in 2003 as a new graduate. He was in charge of managing and renewing the company's EC site, system development of services, and PM of tool implementation. Led the launch of smartphone applications and marketing automation, as well as the opening of official stores in external EC malls. Currently engaged in DX evolution of business operations and initiatives for relentless CX improvement, as well as OMO promotion for maximizing customer experience value by integrating directly managed mail-order and store channels.