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17th - 18th, October 2024
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

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Kei Saito DINETTE INC.
Kei Saito New
DINETTE INC.
CMO

After working for DHC and Rakuten, he has been in charge of digital marketing area from O2O strategy. 2019, he joined DINETTE Corporation and mainly engaged in ToC-Marketing management, business strategy building and operation in digital utilization. In particular, he focuses on building/managing e-commerce business and achieving each KPI.
He is also involved in the realization of branding and marketing OMOs centered on "PHOEBE BEAUTY UP". He has been involved in a wide range of operations from advertisement management to call center operations, and most recently, he has been developing an EC mall platform under the femtec brand "LUMERE BEAUTY".

Session

10/19

[BM-4] How to Create a Corporate Message In the Midst of Transforming Value Offerings