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ad:tech tokyo

17th - 18th, October 2024
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

Ryo Takashima PAL CO.,LTD
Ryo Takashima
PAL CO.,LTD
AD Director

Born in Osaka in 1993. After graduating from university, he joined PAL as a new graduate, and this year marks his 8th year with the company. After working as a store manager, he was transferred to the Web Business Promotion Office in October 2021. He experienced marketing as a member of the management of the company's EC site "PAL CLOSET," and was appointed as AD Director in May 2023. In May 2023, he was appointed AD Director. In parallel with advertising operations, he is also responsible for CX improvement utilizing VOC.

Session

10/20

[ExhibitionStage-1-11] Introducing advertising strategies utilizing 1st Party data that should be addressed now!