19th - 20th, October 2023
@ TOKYO MIDTOWN & THE RITZ-CARLTON
※：ad:tech appearance count
Yumi Koizumi New
General Manager, Consumer Marketing Dept.
After graduating from Waseda University, I joined Earth Chemical Co. After working in general management, human resources, and corporate planning, I moved to the marketing department, where I have been involved in advertising-related work since 2009, and is currently responsible for promotional work such as TV commercials, websites, and social networking sites, as well as research work. Based on my knowledge of customer insights, I am responsible for formulating and promoting communication strategies to communicate the attractiveness of products and their benefit.