SPEAKERS

Tatsuro Kobayashi

Kao Corporation

Skin Care Business, Brand Manager

Joined Kao in 2005. After gaining experience in the marketing department for skincare brands such as Curél and Bioré, as well as the haircare category, taking on the role of brand manager in the present position.

Session

10/17

[ExhibitionStage-1-7] Trending on social media every year! Examining Bioré UV hit products to understand the beauty SNS marketing techniques that generate buzz.