※:ad:tech appearance count
- Erika Takizaki New
- HAKUHODO Inc.
- R&D Director, Research Design Headquarters
Joined Hakuhodo in 2015.Currently researching sei-katsu-sha awareness and behavior unique to digital spaces such as SNS and the Metaverse, with the keyword “digital sei-katsu-sha insight”. Values the perspective of “user-lead research”, based on personal digital life experiences and interactions.
Member of the ”Next Gens Lab" and "The Institute of Media Environment".