![Hikaru Ray Adachi](../../lib/img/speaker/spk_image_00319.webp)
![FamilyMart Co.](../../lib/img/speaker/spk_logo_00319.webp)
- Hikaru Ray Adachi
- FamilyMart Co.
- Executive Director, Chief Marketing Officer, Chief Creative Officer
Hikaru Ray Adachi joined FamilyMart since October 2020, after serving as President /Chairman of Schwarzkopf & Henkel Japan, Senior Executive Officer and CMO of McDonald's Japan, and Senior Director of Niantic. He also serves as an outside director of I-ne and Novasell, and a marketing advisor for SmartNews and CO-OP Sapporo. He is the author of a book entitled ''Explosive Work Style/Techniques for Overwhelming Business Results'' and a co-author of ''Basic Marketing Principles: Learned from World-Class Companies'' and ''40 Most Important Points of Marketing Strategy after COVID-19'.
He runs the online salon "Muso-Juku".