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ad:tech tokyo

16th - 18th, October 2024
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

ad:tech appearance count icon:ad:tech appearance count

Kenji Takeyama TSI Inc.
Kenji Takeyama New
TSI Inc.
Digital marketing Dept Datamanegment Sec maneger

Joined TSI EC Strategies in 2017.
Since March 2021, he has belonged to TSI Inc. due to a company merger. His main tasks are:
(1) Utilizing CDP, data construction, analysis, proposal of measures for areas, extraction of targeting, and implementation of effectiveness verification.
(2) Group companies
Propose and implement measures utilizing the web advertising domain, e-mail, apps, LINE, and web customer service for each brand.

Session

10/17

[DT-2] Challenges of Third-Party Cookies and Strategic Approaches of ad-tech Companies