PROGRAM

DT-2 Challenges of Third-Party Cookies and Strategic Approaches of ad-tech Companies

With regulations aimed at strengthening consumer privacy protection and the end of support for third-party cookies at the browser level, it is necessary to reassess the current situation and reconfirm what needs to be done.
In this session, we will discuss the measures to be taken in the future from various perspectives, including advertisers, tech vendors and media companies, with actual examples.

• Moderator

  

  Yuki Ono

  LY Corporation

  Corporate Officer Senior General Manager Business Design Group Marketing Solution Company

  

• 

  Naoki Toyofuku

  Moloco Inc

  Country Lead

  

• 

  Haruyo Kagawa

  Index Exchange Japan

  Managing Director, Japan

  

• 

  Kenji Takeyama

  TSI Inc.

  Digital marketing Dept Datamanegment Sec maneger