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ad:tech tokyo

16th - 18th, October 2024
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

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Noriko Kawai CyberAgent, Inc
Noriko Kawai New
CyberAgent, Inc
executive officer

Joined CyberAgent in 2011. Since joining the company, she has been engaged in planning and marketing in the single product mail order domain.
In 2014, she launched the Direct Marketing Solution Bureau, and in 2016, she launched the Next Generation Brand Strategy Office. Currently, she participates in the management of the advertising business.

Session

10/18

[RC-2] Exploring the Optimal Balance Between In-House E-commerce and Platforms