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ad:tech tokyo

16th - 18th, October 2024
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

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Akiko Shimizu Shiseido Japan Co., Ltd.
Akiko Shimizu New
Shiseido Japan Co., Ltd.
Division Director, Prestige Brands Marketing Japan

Marketer with full experience from FMCG to Luxury. Joined P&G as a Marketer, in charge of Max Factor, Pantene. Lead Marketing of make-up category world wide for shu uemura at L’Oreal, as well as Marketing Director at Claris Japan. Expanded experience to other lifestyle industries such as champagne and fashion. Was Vice President Marketing at LVMH, Loro Piana prior to joining Shiseido.

Session

10/17

[BM-2] The Present State of Purpose Branding: Challenges and Opportunities as Told by Practicing Companies