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RC-1 New Customer Experiences Created by Retail Technology
This session introduces the retail technologies developed by mobile carriers, logistics companies, and platform providers, along with their latest initiatives. We will explore various advancements, including retail media services that offer personalized experiences based on user profiles and moments, strategies for preventing stock shortages using data, AI platforms that leverage billions of parameters for personalization, real-time individualized experiences in retail, and new customer experiences enabled by the digitalization of last mile information. The discussion will focus on how these retail technologies are evolving customer experiences, illustrated with concrete examples.
