PROGRAM

PP-1 Rethinking Investment in Human Capital: Strategies for Reskilling Employees

We often come across the term “reskilling” these days. But what does it really mean? Are your organizations and you personally engaging in reskilling? Are you seeing any results? In the rapidly changing marketing industry, reskilling is more necessary than ever. What should we learn and how should we go about it? How can we maintain the motivation for reskilling when we’re already so busy? From a management perspective, are you disappointed when employees aren’t enthusiastic despite the investment? Can you explain the return on investment? Learning professionals will address these questions head-on.

• Moderator

  

  Katsura Ito

  Commissioner, National Personnel Authority (NPA)

  Former: General Manager, Chief Learning Officer Enterprise Skilling, Microsoft Japan Co., Ltd.

  

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  Atsushi Kikegawa

  YARUKI Switch Groupe,Co.,Ltd./X-Umbrella

  Executive Officer Businesss Development Division Chief Director/School Planning and Development Division Chief Director of Operations

  

• 

  Mitsu Akimoto

  Asahi Kasei Coporation

  General Manager, Digital Talent Strategy, Digital Strategy Initiative, Digital Value Co-Creation

  

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  Yoichiro Kitamura

  DENTSU INC.

  Marketing Division 6, CX Consulting Department 1, Manager