- Mikoto Kato
- Cheetah Digital Co., Ltd.
- CMO, Vice President
Mikoto delivers the best in class marketing results for brands, and the new marketing technologies to help companies to connect their customers in a whole new way. He leads the market categories of One to One Customer Journey and CMO with the emerging marketing technologies. He is a marketing professional with over 19 years of international marketing experience in more than 14 industries (FMCG, Automotive, Healthcare, IT, Cloud, Retail…) He is a Founder & Chief Marketing Organizer of JAPAN CMO CLUB. He is an author of the book “The Customer Journey”
- Data Global Marketing
- What is ad:tech tokyo for you?
"What is marketing that creates trust?" is the question that marketers will be faced with from now on.
Looking back on ad:tech tokyo's 10 years, I feel that ad:tech is a place where we can observe the essence of things that change and do not change, and where we can make changes with our own solid perspectives.