Thank you for attending
ad:tech tokyo 2024.
Diamond Sponsor
Accessible Pass
- Full Conference PASS
- One Day PASS (10/17)
- One Day PASS (10/18)
- Visitor PASS
ExhibitionStage #1-14 BytePlus X ULTRA SOCIAL: The Goal of Customer Experience, Creating Serendipity, and the True Value of Next-Generation Technologies
BytePlus, a B2B solutions division of ByteDance, delves into the importance of cutting-edge technologies in the Japanese market. Through the successful implementation of its proprietary large language model (LLM) "Doubao," BytePlus has leveraged recommendation technologies to achieve serendipity and advanced personalization. This session will explore the impact of these technologies on business and how they are shaping the future. Additionally, it will address the current state of personalization and recommendation technologies in Japan, and discuss how technologies such as LLMs, virtual humans, TTS (text-to-speech), and STT (speech-to-text) are complementing and exceeding human capabilities. The session will conclude with a discussion featuring Ryota Takahashi, CEO of ULTRA SOCIAL, on how next-generation technologies are transforming marketing.
