PROGRAM

DT-3 Engineers and Creatives Discuss: The Importance of Generative AI

This session is intended for those considering the enterprise use of Generative AI. We will introduce, with concrete examples, how important Generative AI will be for future business development from the differing perspectives of engineers and creators. The speakers include an AI engineer/PdM, an AI interactive planner, an AI creative planner, as well as an AI strategy lead from a business company and a CMO of large-scale language model development. They will unveil and discuss the latest trends in Generative AI, specific use cases, and the stance to take towards Generative AI. Through this session, you will take home hints for updating your approach to business promotion utilizing Generative AI and your career direction, in preparation for the era of upheaval brought about by Generative AI.

• Moderator

  

  Ryuji Noguchi

  ELYZA

  CMO

  

• 

  Shunsuke Ito

  HAKUHODO PRODUCT'S INC.

  Urawaza Integrated Creative Division

  

• 

  Hayato Hamada

  Tech0 Inc

  CEO

  

• 

  Maako Hokinoue

  Cyberagent, inc.

  Internet Advertising Division AI Creative Department AI Creative Planner