- Hirokazu Kai New
- HP JAPAN
About 20 years of experience in B2C and B2B business while engaged in marketing in the IT industry. Involved in the launch of the EC business and implemented a number of integrated marketing while understanding the features of digital marketing in addition to conventional marketing. He specializes in designing, implementing and evaluating full funnels from brand to conversion. He is currently pursuing "What is the marketing output in the age of providing after-digital experiences?" Other topics include marketing utilization of the latest technologies such as AI and utilization of industry-academia collaboration in fostering young people.
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