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アドテック東京

1st - 2nd, November 2021
@ Tokyo International Forum+Online

SPEAKERS

登壇回数アイコン:ad:tech appearance count

Imanishi Shu Yext K.K.
Shu Imanishi New
Coca-Cola Japan
Marketing-IMX Lead

From January 2021, assumed current position of General Manager of the IMX Division in marketing, which is responsible for design, digital platform, connection planning, media planning and buying, sales promotion, marketing assets, and content production.

In the 2021 Tokyo Olympics, conducted Coca-Cola's "Real Time Toast TV Commercial", which celebrated Japanese athletes winning gold medals and gave away CokeON drink tickets, and 1.19 million people participated in this activation.

Session

11/1

[MC6] What Changes Are Required in the TV business?