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アドテック東京

20th - 21st, October 2022
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

ad:tech appearance count icon:ad:tech appearance count

Ishikawa Ryuichi
Ishikawa Ryuichi New
Panasonic Operational Excellence Co.,LTD
Brand and Communications Sector Corporate communication Center

Since 1998, he has been consistently involved in advertising operations.

I was in charge of OOH and magazine media in the media purchasing department and Head of OOH and web media planning and purchasing department from 2008-2012.

After that, I was engaged in product and corporate advertising planning.

In April 2022, I assumed responsibility for OOH media planning and purchasing after a 10-year absence.

Session

10/20

[ MC-3] Back to Basic ~Digitalization in the OOH