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：ad:tech appearance count
- Takayoshi Sotani New
- Adobe KK
- Director, DX International Marketing
After working in brand marketing and digital marketing at HAKUHODO and TBWA/HAKUHODO, joined Adobe in 2013. While accelerating the digitalization of clients' marketing as a consultant, launched a new organization, Digital
Strategy Group, in Japan in 2018 to develop strategies for med/long-term digital transformation from a management perspective.
In the current position since December 2020, working on the marketing transformation of Adobe DX business.