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アドテック東京

20th - 21st, October 2022
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

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Kentaro Irisawa
Kentaro Irisawa New
Dentsu Inc.
Holistic Solution Dividion2

I have been in charge of the digital domain for more than 10 years, and as an integrated planner, I am in charge of various clients with the weapon of "integrated communication planning" starting from the digital domain. Taking advantage of the knowledge of both digital and mass media, we have the advantage of being able to plan through strategy, media planning, and PDCA.

Currently, I am in charge of a collaborative project with Twitter Japan as a leader, making various proposals under the theme of "TV x Twitter" and working on the development of new customer experience solutions.

Session

10/21

[ MC-6] 2030 Future Prediction of Mass-Media PART2