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アドテック東京

20th - 21st, October 2022
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

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Hayate Usui
Hayate Usui 4
Kodansha Ltd.
Second Division Business Development Department Director

I'm in charge of marketing for adult women's media. I mainly run media called "mi-mollet" and "FRaU".
"mi-mollet" is a media that resonates with women in their 30's and 40's, and "FRaU" continues to publish issues that feature the SDGs in its entirety as a women's magazine, which has become a major topic of conversation among executives.

Session

10/20

[ MC-1] Content Management and Effectiveness Metrics for Owned Media