- meitu technology Japan
- 10/4 11:00-11:40
- I-1
Bringing authenticity to brands - Leverage first party data and AR technology to create original advertising experience and UGC
Technology has changed the way customers consume branded content. How to deliver the ‘Wow’ factor and provide opportunities to spread a brand message has became more important than ever.
Ian Wu, Head of Strategic Partnership and Hiroki Kobayashi, Senior Manager of Business Operation from Meitu will dive into the topic and introduce how does Meitu take on the challenge.
Speaker
- Ian Wu
- meitu
- Head of Strategic Partnership
- Worked at ASUS,HTC, and led the world's third largest Chinese Internet company to European and American digital advertising market together with customers including NIKE, Subway,MTV etc.
- Hiroki Kobayashi
- meitu
- Senior Manager of Business Operation
- After graduating from university, worked for a music production company and experienced to produce many hit songs and music for TV CM. And later, worked for major communication carriers and software company as a service planner.Joined Meitu in 2017 and is in charge of business development and sales in Japan region.