Naoya Sukigara joined Mercari, Inc. in March, 2014 as a lead of online PR. Since then, Mr. Sukigara managed various offline and online marketing initiatives mainly targeting the Japanese market. Currently, his work is centered around three pillars: online promotion, TV commercials, and PR events. At Voltage, Inc. where he joined right after graduating from university, Mr. Sukigara worked on publishing ads. At the timing of the App Group establishment, he experienced online ad publishing and inner PR launch as part of the PR team.

Session:

10/17 12:10-13:00

[A-2] Marketing Strategy for Mobile-First World