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ad:tech tokyo

16th - 18th, October 2024
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

ADVISORY BOARD

Rintaro Makino
Rintaro Makino
Criteo K.K.
Head of Retail Media, Japan

Driving the Retail Media business as the Head of Retail Media / Monetization (for retailers and marketplaces) at CRITEO Japan. Joined Rakuten Group as a new graduate and started the career at CRITEO, where established the Mid-Market Sales and Large Customer Client Partner teams. After experiencing the supply side of business at Index Exchange through 2021~2022, rejoined CRITEO as a Product Sales Specialist for NAPAC, and assumed the current position in April 2023.

What is ad:tech tokyo for you?
It is commonly acknowledged that marketing/adtech trends tend to follow that of the Western markets with a few years delay. However, it would be inaccurate to assume the same exact trend happens in the Japanese market, too. ad:tech Tokyo poses an invaluable opportunity to learn from and exchange insights with a diverse group of experts, who can tell the global story while remaining attuned to the distinctive dynamics of the Japanese digital landscape.